PilotFish is a private, student-focused mobile app that connects people through shared wellness goals and interests.
PilotFish helps build healthier, more socially connected communities starting with the college campus. Designed with privacy and emotional safety in mind, the app allows students to create a profile, share their wellness interests, and discover others nearby who enjoy the same healthy activities, from running and yoga to mindfulness and walking groups. PilotFish encourages low-pressure, meaningful connections in an increasingly self-reliant world, reminding us that while personal growth is important, we are better together.
My Contribution
I led the visual redesign of the PilotFish mobile app, working closely with engineering teams to ensure the updated UI was modern, cohesive, and technically implementable. My role focused on refreshing the app’s visual identity for a student audience—introducing a calming color system, simplifying the layout, and ensuring design consistency—while preserving the original user flow. I produced high-fidelity mockups and supported development with clear documentation and design assets.
Why was the
Redesign Needed?
College students often struggle to find trustworthy, organized, and student-centered platforms for subleasing. Existing tools are fragmented and don’t reflect the unique rhythms and concerns of student life, such as academic calendars, trust between peers, and housing logistics.
The redesign aimed to bring modernity, warmth, and polish to the interface—making it more appealing and easier to use for its student audience.
- Outdated Design: The visuals didn’t reflect the needs or expectations of today’s university students.
- Inconsistent UI Patterns: A lack of visual hierarchy and standardized components led to a disjointed user experience.
- Brand Misalignment: Students and stakeholders felt the design didn’t match the platform’s focus on trust, health, and personal connection.
- Implementation Gaps: Without a cohesive design system, development was slowed by guesswork and inconsistency.